Royal Enfield Launches Their Women’s Apparel Range!

Published Categorized as Market
Royal Enfield Launches Their Women's Apparel Range! 1

Ridernis can now ride in style with the new range of women’s apparels from Royal Enfield…

Royal Enfield has been doing all possible things to get themselves placed as the country’s favorite motorcycling brand. Apart from a range of exciting motorcycles, the manufacturer already has on sale various gears and helmets to suit the personal riding preferences of their customers. Royal Enfield has now forayed into the sale of women’s apparel and gears as well. They have launched a range of riding jackets, trousers, gloves, helmets, t-shirts, shirts and jeans as part of their first collection for women. The prices of these extend from INR 700 all the way to INR 14000.

The first collection of women’s apparel has all been crafted with Indian riding habits and our weather in minds. Thus these would be absolutely apt for the Indian motorcycling arena. Speaking of the riding jackets, there are on offer a summer mesh suit, three-layer all-weather riding suits, and a coated cotton jacket with leather details. RE is even offering a few full leather jackets with facilities of armors to be inserted as well.

Royal Enfield aims to encourage the women riding community in the country, which has grown manifold in the past few years, through these products. The women’s apparel could be bought online through the official Royal Enfield store. To further celebrate the launch of this range, RE is planning for a digital campaign in the coming weeks. Dubbed the #DeedsNotWords campaign, this initiative will feature India’s own ridernis and their tales.

ALSO READ: Royal Enfield Sells 35,814 Units In March 2020!

By Neeraj Padmakumar

A car enthusiast with a fair flair for penning things down as well. Neeraj has the track of having worked with various automobile-oriented publications, both in print and online, and thus has a thorough knowledge of the industry. Email: neeraj@vroomhead.com Phone: 9847112147