Tata Safari Hits 10,000 Units Production Milestone in Just 5 Months!

Published Categorized as Tata Motors
tata safari 10000 units production milestone

Tata Motors had launched the all new Safari in February, 2021

The most recent big-launch from Tata Motors was the all new Tata Safari, that had debuted in February this year. Essentially the production guise of the H7X concept,also known by the name Gravitas, the 7 seater SUV revived Tata’s legendary nameplate in the most befitting fashion. The new Safari is priced from 14.99 lakh, and goes up to 21.96 lakh for the top-spec, visually beefed-up Adventure persona.

Tata Safari instantly rose to acceptance and Tata Motors recorded the rollout of the 100th unit in February itself. Sales graphs have never struggled till date and have been reassuring even with the pandemic in play. Tata has now rolled out the 10,000th Safari from its Pune facility. The SUV is in high demands pan India, and Tata’s manufacturing facility is running proactively to meet the demands, and adhering strictly to all the pandemic protocols.

2021 Tata Safari launch, price

It is enthusing to note that as many as 9,900 units were produced in just 4 months, given the fact the Safari is a seven seater SUV priced north of Rs 15 lakh. In June alone, 1,730 units were sold. It has been enjoying a place among the hottest selling 3-row SUVs of recent times, with a market share of 25.2%. Tata’s SUV biggies (Harrier and Safari) have a combined market share of 41.2% in the High SUV segment, as of Q1, 2022. These are clear indicators of the homegrown carmaker’s rocketing popularity.

Month Safari Sales (Number of Units Sold)
Feb1707
Mar2148
Apr1514
May1536
Jun1730
Total8635
Tata Safari 2021 Sales

New Tata Safari: Key Facts

New Tata Safari is underpinned by the same OMEGARC platform as the Harrier, which again, is a derivative of Land Rover’s D8 architecture. It embodies the carmaker’s Impact 2.0 design philosophy and borrows the 2.0L KRYOTEC diesel engine from the Harrier. The SUV is available in 9 different variants and two additional variants of the range-topping Adventure persona.

The Safari is placed in a segment with fierce competition. The other key players include MG Hector Plus, Mahindra XUV 500 (which is expecting an imminent replacement- the XUV 700) and Hyundai Alcazar. Should you wish to know how the Safari fares against its competition, check out our detailed spec comparisons with the XUV 500/ Hector Plus and the Alcazar. You could even quote the lower trims of Jeep Compass as potential rivals to the Safari.

ALSO READ: 2021 Tata Safari Review: Absolutely Bossy!

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By Neeraj Padmakumar

A car enthusiast with a fair flair for penning things down as well. Neeraj has the track of having worked with various automobile-oriented publications, both in print and online, and thus has a thorough knowledge of the industry. Email: neeraj@vroomhead.com Phone: 9847112147